4 Strategies to Drive More Traffic to Your Site

We would all love to have a website that attracts a ton of visitors like a magnet. Unfortunately, without the right strategies for driving more traffic to your site, you may never see the kind of traffic that you need to be successful. Here are four proven strategies that you need to employ today if you want to drive more traffic to your site.

SEO Optimization

There is no way you can permanently increase the number of visitors to your website without proper Search Engine Optimization (SEO). SEO provides your business with the opportunity to gain more organic traffic through Google, and other search engines, for free. You need to learn how to do keyword research and use keywords and keyword phrases correctly. The better your SEO optimization is on your website, the more visitors you’ll have.

Content Marketing

Content marketing is a wise strategy to help get your website acknowledged across the Internet. When it comes to the content on your website, the more information you publish and the more related keywords it contains, the higher you’ll rank on search engines like Google. Content marketing also becomes your brand’s voice and is responsible for attracting new customers. Content marketing isn’t merely about blogging, but it is also about creating landing pages, mission statements, email campaigns, and guest blogging.

Affiliate Marketing

Affiliate marketing is a way for people to earn money by promoting other people’s or company’s products. People chose the products they’d like to promote and receive a commission based on the amount of traffic they drive to the site.

When you participate in an affiliate marketing program, the affiliate is assigned a tracking URL to track how much traffic they are driving. They then promote your company through paid traffic, social media, blog posts, reviews, or email marketing. The affiliate then receives a commission based on the number of leads. This provides you with a lot of new traffic to your site without you having too much of anything.

To Join the Affiliate Program on lenabenjamin.com click on Affiliate Area on the home page to benefit from a rewarding and substantial 50% commission on pay per sale referral program on any items bought at lenabenjamin.com/shop

Social Media

Social media can provide you with the opportunity to find potential customers, build a relationship with them, earn their trust, and gain valuable leads. Having a business social media page is a lot of work because you have to respond promptly to comments and help solve customer’s problems, just like you do with email and phone calls. Even with the work, you have to put in it can be very rewarding.

To drive more traffic to your site, you have to start with ensuring your website is correctly optimized. As long as you’re not afraid to test new strategies, you can increase traffic to your site and find success.

About the Author

Lena Benjamin

Lena Benjamin empowers business globally by tapping into over 20 years of multifaceted experience to incite action and progress. Her montage of expertise involves global corporations, charities, residential real estate including as landlord and real estate agent, startups, and eCommerce including developing the UK’s multicultural online bookselling business approached by Amazon in 2004. Lena has spoken at entrepreneurial and business growth events, with previous engagements at Entrepreneurs 2012 with special keynotes including Ruby Wax and Karren Brady and globally recognised UK Parliament and Association of MBAs. Lena’s work empowers business for entrepreneurs worldwide by offering services that can be delivered remotely. Lena has two London UK university degrees, a BA Hons in Business Studies in 1999 and a Master of Business Administration (MBA) in 2010. Global traveller across many countries and cities around the world, Lena resides in London UK available globally & remotely! Get in touch via lenabenjamin.com/contact.

With over 10 years of residential landlord, estate agency and built environment experience, Lena is Property Consultant at Benjamin Property Services, Helping you to find, purchase and refurb a home, investment or flip in London & Kent within the United Kingdom for clients worldwide. There's even an online club where you can join to access property wealth resources, deals and service discounts. Complete the process online to commission our services at benjaminpropertyservices.co.uk.