Understand Business Clients for Growth

  • Categories Business
  • Total Hour 35h
  • Total Enrolled 0
  • Last Update August 24, 2019


If you are focused on developing revenues from key business clients both nationally or internationally then this online course is for you and your team. The 5 Steps to Key Client Growth Success was developed in a multidisciplinary global consultancy firm and researched within SMEs for the development of the 5 Step framework. The tools and techniques available in Step 1 of Understanding Key Clients and their perceptions can empower an increase in lifetime value resulting in revenue growth and satisfied clients and employees.

What Will I Learn?

  • How to generate more revenues
  • Changing the mindset to better understand key clients
  • Know what a key client is and how to do more business with them
  • How to underpin what the company key client profile should be

Topics for this course

6 Lessons35h

How well do you know your clients

1A How well do you know the client?
10 questions to ask internally and research about the client

Are they a key client

Understanding your clients world

Map your clients perceptions

Analyse client perception

Good Practice in Action

About the instructors

Lena Benjamin

Business Consultant

I’m tapping into over 20 years of multifaceted business experience, in startups, corporations, charities, retail, and eCommerce. Love consulting for action and progress with companies focused on delivering excellence to key business clients.
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1 Courses

0 students

$89.00 $8.90

Material Includes

  • Tools to understand business clients to increase revenues
  • Lifetime course access
  • 5 downloadable resources
  • 1 Article


  • Value the need to understand your key clients
  • Be interested in improving current client relationships
  • Have a company or work for one with business clients

Target Audience

  • Small Business
  • Business Creator
  • Freelancer