Launch. Grow. Thrive.

Tag: Empower Business

  • What Key Client Growth Success Can Do For Your Business

    What Key Client Growth Success Can Do For Your Business

    Behind a successful organisation is a strong, sustainable customer base. Managing that asset is a key task, from the boardroom down. 

    To help in that task, we have developed 6 Steps to Key Client Growth Success which can be used to identify gaps in customer-facing processes and systems. 

    Once those gaps have been identified, they can be addressed to build stronger and longer customer relationships. 

    The free eBook 6 Steps to Key Client Growth Success shows the key steps that are crucial in making CRM work effectively and how successfully implementation improves all aspects of the internal and external environment that the business operates in.

    Key Client Growth Success is an internet consultancy solution on EmpowerBusinessClub.com which is for an established client base wanting to provide increased revenue from an existing key client. The client lead will receive business coaching, 6 step program and client support for 6 weeks to empower increased profitability and collaboration with the client for mutual benefit.

    You need not join EmpowerBusinessClub.com and become a member for access, community and discounts you can simply buy online to secure your opportunity to empower business online. Find out about all internet consultancy solutions by visiting empowerbusinessclub.com/solutions

    Lena Benjamin, (MBA, 2010) (BA Hons, 1999) has over 25 years of multifaceted startup and business experience across niches including and not limited to real estate, eCommerce, education and training , membership firms, and global corporate consultancy. She’s a founder, online platform creator, keynote speaker for small business growth, investor and entrepreneur. Book a consultation >>>

    Other websites to empower business using the internet and real estate: empowerbusinessclub.com and luxuryrealtorsglobal.com

  • 4 Methods for Getting to the Core of Your Business Brand

    4 Methods for Getting to the Core of Your Business Brand

    Your business brand is your personality. For many small business owners, value is the key component of defining a brand, because the values you choose will affect every single area of your company, from the marketing to the relationships of connections you make. Defining your core values can help you make better decisions, improve credibility and morale, but it can be difficult to define your core values. So how can we do this? 

    Look at the Brands You Admire

    Sometimes, if we want to improve our brand, we need to gain inspiration from others. You can start by writing down the names of brands or entrepreneurs you admire and wish to emulate. And for each one, you should drill down and find an adjective or a noun that represents them. When you start to identify the consistent characteristics and themes, you can use this as a way to guide your values. Sometimes, it can help us to gain insight into what made them who they are by the company they kept. For example, if a business you admire used a digital marketing firm like SunCity Advising, you could go and work with that firm because they will go through a similar process to help you and cover your brand. However, it’s important to remember that you are completely different from the brands you admire, so it’s about making sure that you emulate certain approaches while still being faithful to who you are. 

    Look at Your Legacy

    Many businesses don’t look too far into the future. One of the best ways to define your values as a business is to eulogize them. You can write everything down that you would want people to say about you in the eulogy. And when you are done, look for repeating themes and these consistent values can help you guide your business towards your core values. 

    Writing Down a List of Adjectives

    One of the best brainstorming methods is to make a list of all the values that you think are important, and when you start to narrow them down to a top 10 and top 5, new are then getting to the core of what your business actually is. 

    Asking for Input

    If you are already operating, you can ask for insight from clients, colleagues, customers, and everyone in between and this can be a hard thing to confront. But if you are trying to get to the core of what you are, you need to ascertain the feelings that already exist out there in the great wide open. As you go through this process, you may identify certain values that are pertinent to you as a business, but it’s also important to recognize there is a difference between personal values and brand values. Of course, personal values link in very effectively with personal branding but if you’re trying to get to the core of a business brand’s value, you may need to dig deeper. 

    It’s important to conduct this essential, almost therapeutic process, not just because it will help the company, but it will help you to lead it more effectively.


  • Selling Real Estate in a Sluggish Market

    Selling Real Estate in a Sluggish Market

    Real estate is one commodity that many depend upon to get them through the rough times in their investment strategies. The problem is that, unlike stocks and bonds, real estate is not the most liquid of assets to turn into cash when the going gets rough and money is needed immediately. This may be the one large drawback when it comes to real estate. You cannot rely solely upon real estate to get you through the financial rough patches, as real estate is a very fickle market. 

    There is only one way in which real estate can truly be sold in a sluggish market such as the one that is rocking the real estate world at the moment and that is not always a way that is ideal for investors. However, by offering an exceptional value to buyers, you can almost always manage to sell real estate. This is by far not the method of choice for investors. Investors are often encouraged to hold onto properties during the rough patches by any means possible (and ethical of course) in order to get the maximum profit they are hoping to achieve in the endeavour. When this is not possible, make sure the property being offered and sold is the best value for the money that is currently on the market. 

    Play up the attributes of any given property and offer several properties for sell at once (assuming you own more than one). More importantly, offer different types of properties rather than one style of property. If you own a few rentals, a couple of vacation homes, time shares, and perhaps a corporate office building or two put one of each on the market and see which sells more quickly.

    Another thing that must be considered in a sluggish market is that you cannot attach an emotional value to the price of the property. This is simply bad business. No matter how much sweat, tears, and blood have gone into the property you must realize that just as it is a business transaction for you, so it is for the person placing the bid. You cannot afford to run off potential bidders by becoming insulting or feeling insulted by their bids. Make a counter offer and see what happens rather than letting emotion rule the day. In a buyer’s market there will be low offers. 

    There are many who make livings (like most investors are attempting to do) by buying low and selling high. This means they will make an insultingly low offer the first time around to see where the seller stands. This doesn’t mean they are the scum of the earth only that they are in this for the greatest possible profit. Do not take their actions or attitudes personally. They are not insulting you or the property only attempting to gain the most money in the process. Most businesses operate that way no matter what they claim.

    Selling a property in a sluggish market can be a disappointing and gut-wrenching process but it is often necessary for one reason or another. Unexpected expenses arise and money is needed when it is needed. This is after all why we make these investments in the first place, to be able to handle the unexpected twists and turns that life tosses our way.

  • Cyprus And Its Property Taxation Incentives

    Cyprus And Its Property Taxation Incentives

    Virtually explore real estate in Cyprus, which is very well known for its many advantages over rival property destinations

    Join Luxury Realtors as we host a free virtual showcase of 40 new projects in Cyprus, ranging from beautiful coastal and golf villas to modern design city apartments and townhouses, as well as plots for custom-build properties. Whether you are an investor/entrepreneur looking for ROI and a vacation home or retirees eager to live comfortably on your pension. Cyprus is perfect for you.

    As a country, Cyprus has very attractive incentives in the area of property taxation including:

    1. The Zero Annual Property Tax
    2. The Zero Property Transfer Fees (for the purchase of new properties)
    3. The 5% reduced VAT policy for the purchase of the first property (Actual VAT is 19%)
    4. The Zero inheritance tax
    5. The low Capital Gains Tax (Just 20%)
    6. The lowest corporate tax in Europe which is 12.5%
    You are invited to explore further the attractive property tax incentives and the real estate that has come on the market some of which have been reduced by up to 20%. Visit luxuryrealtors.xyz/tours to RSVP for this virtual tour or the next available tour to virtually inspect the opportunity to buy investments and homes.
  • Six Profitable Niches To Empower Business

    Six Profitable Niches To Empower Business

    You’ve decided that you want to start an online business, but you aren’t sure which niche will bring you the most profits. It can be a challenge to find a profitable niche that can ensure your success. If you don’t take choosing the right niche seriously, the chances are high that you will struggle to succeed. Here are the top six most profitable niches that will make you money fast.

    Make Money Online

    How to make money online is the most profitable niche on the market, hands down. Unfortunately, it is also the most saturated niche. You can find millions of websites and niche sites that are created using the most saturated niche market. The reason why this one is so popular is that it provides “evergreen” content, making it one that can make money year after year.

    Finance

    The finance niche has become one of the hottest and most evergreen niches around. You can blog about hot trends like cryptocurrency, retirement, and blockchain if you’re an expert in the field. Even if you don’t have a ton of knowledge, you can still cover topics on investing money and saving for the future. These attributes make the finance niche one of the most lucrative and easiest to enter.

    Travel

    Just about everyone has the same universal urge to travel, whether domestically or internationally. The traveling niche has become a billion dollar industry over the last decade. However, the only way you can really become profitable in this niche is if you become a digital nomad and ditch the 9 to 5 job.

    Fitness

    Today, the fitness industry in the United States is worth $30 billion, and it continues to grow between 3 and 4 percent annually. Everyone wants to reduce fat, get fit, and eliminate belly fat, and they are shy about being willing to spend thousands of dollars every year to accomplish these goals.

    Personal Development

    In 2016, the personal development market in the United States was worth a whopping $9.6 billion and growing. It is estimated that it will continue to see gains around 5.6% every year until the year 2022 when the market should be worth an estimated $13.2 billion. If you are a life coach or want to provide advice to people, this could be an incredibly lucrative niche for you.

    Relationships

    The subject of relationships is one of the biggest industries in the world and continues to grow. Many people are looking for relationship advice to help them lead a better lifestyle so they can manage all the relationships in their lives, which is why this niche is so desirable to many. 

    Picking a profitable niche isn’t an easy task, especially when you are just getting started. Keep these top six most profitable niches in mind on your journey to finding online business success.

  • Safe Business Environment For Your Employees

    Safe Business Environment For Your Employees

    As an employer, it’s up to you to make sure that your team is productive. When dealing with issues of productivity, we often talk about how happy employees are and how valued they feel, but what about safety? 

    If people feel unsafe in the workplace, whether that is because of physical dangers, harassment from other coworkers, or health risks in the office, their productivity will suffer. If you want your business to succeed, it’s vital that you create a work environment where all of your employees feel safe. These are some of the best ways you can do that. 

    A Clear Reporting Process For Harassment 

    When people are harassed or bullied in the workplace, it makes them feel unsafe and causes a lot of stress. They have to come to work every day knowing that somebody in the office is making them feel uncomfortable and acting in an intimidating way towards them, and many people don’t report this behaviour because they don’t think it will be taken seriously. It’s common for people to worry about being seen as a troublemaker and they think that reporting harassment will end up backfiring on them. You need to tackle this problem by putting a clear process for reporting harassment in place. Communicate this to your employees and let them know that you take all complaints seriously. Knowing that you will back them up in that situation makes people feel much safer in the workplace. 

    A Comprehensive Security System

    Protection from physical threats in the workplace is equally important. People may worry about break-ins or attacks as they are crossing the car park if they have been working late, for example. Commercial security services (like this one at https://www.watchmenkc.com/commercial-security-service-in-kansas-city/) can help you protect your business and make your employees feel a lot safer. Cameras and security systems act as a great deterrent, protecting your business and your employees. Internal cameras can also be used to prevent any internal employee theft. 

    Routine Building Maintenance

    Routine building maintenance is important because it helps you avoid expensive problems further down the line, but have you considered the impact it has on employee safety and how comfortable people feel at work? If you have loose wires hanging from the ceiling or half the walls contain asbestos, your employees are likely to feel unsafe being in the office. If you are unable to keep up with routine maintenance, it also gives the impression that you take a very relaxed approach to safety and you are probably cutting corners where health and safety regulations are concerned. It’s important that you keep your business premises in tip-top shape and conduct regular health and safety audits if you want your employees to feel safe in your office. 

    Keep The Office Clean

    Keeping the office clean is particularly important right now but it should always be a priority. A dirty office is a breeding ground for bacteria and employees are far more likely to get sick if you don’t stay on top of the cleaning. Read a great office cleaning checklist to follow to create a safe environment and improve productivity.

  • 5 Reasons to Work with a Real Estate Agent

    5 Reasons to Work with a Real Estate Agent

    Whether you are about to buy or sell a house, having a professional by your side will go a long way in securing the best deal. Your local realtor will come in handy to help you make the right decision about a particular home. 

    This article looks at some of the critical instances when it is necessary to hire a realtor. Read on!

    White and Brown Concrete Bungalow Under Clear Blue Sky

    5 Reasons Why You Should Engage a Real Estate Agent 

    1. Negotiation Skills

    It takes a great negotiator to bag in the best deal when buying a house. An experienced real estate agent has the skills to identify issues in any home, which you cant notice. Besides, they will carry out an overall evaluation of the house and negotiate accordingly on your behalf. 

    Since such individuals have seen and evaluated many houses in the past, they know what makes a great house so they will guide you to make an informed decision about the home price. For instance, they will know when to call for the owner to reduce the price based on repairs needed in the house or a drop in the market value. 

    1. Support and Guidance

    It is easy to get excited when shopping for a home. Similarly, the process of purchasing a home is equally overwhelming and emotional. Working with a real estate agent will help you get through all the necessary steps with ease and successfully. 

    The right realtor will be by your side all through to guide you with the prices, choice of design, and amenities. For instance, if you prefer living on the high end of society, an experienced real estate will know what areas have the best amenities and home deals. This way, you will be more confident when making the right decision about your dream home. 

    1. Easily Find the Right Homes

    Whereas you may have a list of your preferred home features, finding such a  home can be an uphill task. However, a knowledgeable and experienced real estate agent will help you manoeuvre this process with ease. 

    Real estate agents have a vast knowledge of homes in the neighbourhood and also have the skill to know a great deal. With a wide variety of valuable networks, the right agent will help you get a house with the features you need. 

    1. Saves You a lot of Money

    Did you know it is very easy to be scammed when buying a house? The home buying process can appear complex, especially if you don’t know what aspects of a house to consider to settle for the best bargain. 

    Without knowing how to evaluate a home, you may spend an unnecessarily high amount of money in an undeserving house. A great real estate agent will help you save money because they will get value for your money.  

    1. Help You With the Paperwork

    Buying a house involves a lot of documentation. Missing a single document could be the difference between getting the right home and being scammed. 

    A real estate agent knows what documentation is involved when purchasing a home – from deeds, bill of sale, title affidavit, written offer, and transfer tax declarations.   

    Final Thoughts

    You can buy a home on your own, but working with a real estate agent is more beneficial. They will help you save money, get you the best deal, help you with documentation, and offer you all the necessary support and guidance into finding the right home.

  • The Qualities Of Great Realtors

    The Qualities Of Great Realtors

    When you are looking for a realtor, you need to make sure that you are doing all you can to find the best one. But how can you do that? Mostly, it is about ensuring that you know what you really want in a realtor, and that is something that a lot of people are not very clear on. However, there are some specific qualities that it is worth looking out for in a realtor, and in this article, we are going to take a look at some of the most important of these. As long as you find a realtor with these qualities, you are probably going to be moving in the right direction.

    Luxury Realtors

    Drive & Tenacity

    Most of all, you want to know that your realtor has the necessary drive and tenacity to make things come true. You can think of a realtor as someone who takes your dream and turns it into a reality, and to do that requires a great deal of time and effort, and the ability to retain drive throughout the whole process. Therefore, you should look for someone who appears to have this naturally, as that is going to make your percentage of success much higher indeed.

    Winning Personality

    A lot of the selling and buying houses game really comes down to a personality thing. If your realtor has the kind of personality that people enjoy being around and talking with, ultimately you are going to find that this will work in your favour. A winning personality makes it easier to land sales and get the right deals, and all of that is important no matter which side of the equation you might find yourself on. It’s important to think about this in your decision of finding a top real estate agent.

    Problem Solving

    There are a lot of issues that can arise in the buying and selling of properties, so you are going to need to have someone on your side who can solve problems with creativity and originality. It is often hard to discern whether this is something you will get from a specific estate agent, but you will soon come to see whether it is the case after you have spent some time with them. That’s why it’s often best to give someone a chance, as you might discover more about them in a very short space of time.

    Honesty

    Finally, everyone wants to be dealt with in a way which is honest, which is why this is going to be one of the most vital things that you need to look out for too. If you can know that you are being dealt with honestly, then that is going to help things along quite nicely, and you are going to feel as though you are getting the service you need and deserve. Most people can tell if a person is honest, so you can just use your instinct to work this out in each case.

  • How To Write A Good WHY Statement

    How To Write A Good WHY Statement

    Once you have discovered your true calling in life you want to create a WHY statement around it. Your WHY statement needs to be compelling because you want to use it to motivate you every day to do the right things to attain fulfillment in your life.

    There are a number of formats that you can use to write your WHY statement but at the end of the day it is up to you. There are no hard and fast rules here. The most important thing is that your WHY statement really resonates with you and that it is effective.

    Four Elements of an Ideal WHY Statement

    Although you don’t need to conform to any set rules there are four elements to a good WHY statement that we strongly recommend that you follow. Your WHY statement need to be very clear and as concise as possible for you and any people that you choose to share it with. So we strongly recommend that you include these 4 elements in your WHY statement:

    1. Make your WHY statement clear and simple

    It is really important that your WHY statement provides you with clarity about your life’s purpose. It needs to be simple to understand and as concise as you can make it. At the end of the day it needs to make sense and resonate with you.

    2. Your WHY statement needs to promote action

    Your WHY statement must inspire action. There is no point just writing a WHY statement and then do nothing with you. It needs to inspire you to work towards your true calling in life and motivate you to work on this every day.

    3. Include your Contribution to others in your WHY statement

    If you can help others then you will help yourself. Every good WHY statement needs a contribution element to it so make sure that yours does as well. Having a contribution element will inspire you to move forward each day.

    4. Make your WHY statement positive and ensure it resonates with you

    It will actually be pretty difficult for you to create a WHY statement that is negative but ensure that it is really positive. When you read your WHY statement it needs to resonate with you and motivate you to take action towards your life’s purpose.

    How long should your WHY Statement be?

    Again there are no strict rules to follow here. Your WHY statement needs to be as long as you need it to be. Having said that we recommend that you keep your WHY statement as short as you can. 

    The most important thing is that your WHY statement contains the 4 important elements that we discussed above. While others may be able to write their WHY statement in one sentence this may not be enough for you. This doesn’t matter at all so please do not concern yourself with this.

    Aim for an Evergreen WHY Statement

    An evergreen WHY statement is one that you will not have to change very often, if at all. You want to use your WHY statement in all aspects of your life both in your work and personal life. 

    When you are writing your WHY statement, think about it as a way to express the value that you provide to others at work and in your personal life. There is no need for you to write two WHY statements to cover this.

  • What Does The Future Hold For Business?

    What Does The Future Hold For Business?

    Being able to predict the future in business would be a dream come true for entrepreneurs. They would know exactly what to buy, what to sell, when to pull back, and what to invest in. Unfortunately, this ability to see into the future is not something that anyone has with regards to specifics, but it is something that, when you take business as a whole, experts can have at least an idea about. 

    Why is it important to know what the future holds for business? The answer is simple; if you want to succeed and you want to get ahead of your competition and not get left behind when change comes, you need to be ahead of things – you need to know what’s coming. With that in mind, let’s take a look at some of the new innovations that are coming to business, or that have already started to take hold, so you know what changes you personally need to make to keep up. 

    Artificial Intelligence 

    The rise of artificial intelligence sounds like something that might be found in a sci-fi film, but in reality, artificial intelligence and automation are already making waves in the world of business, and it’s not as futuristic as it would seem at first. 

    Automation is changing the way that we interact with businesses, and it’s important to understand why this is both a good and potentially bad thing. It’s good because it means that more people can connect with your business since there are more avenues to allow this to happen – social media, chatbots, automated emails, and similar ideas mean that no one ever has to feel neglected. However, it’s wise to remember that not everyone is going to want to connect with businesses in this way, and if your target demographic is not one that uses this technology readily, you’ll need to have alternative contact methods in place to help them receive the attention they need. 

    Cryptocurrency 

    Cryptocurrencies such as bitcoin and diem are on the rise, and although just a few years ago you would have been hard-pressed to find any businesses using them to run their day to day financial transactions, let alone any member of the public who understood what they are, today it’s different. A lot of this has to do with the impressive increase in value that bitcoin had at its beginning, turning people into millionaires overnight, but sites such as Diem Answers are always helping people understand a lot more about this kind of currency. 

    In the very near future, businesses will likely need to focus on cryptocurrencies and add them to the list of payment methods they will accept. The public is becoming keener to use these alternatives to cash and bank accounts, so being ready for this switch is crucial. 

    Cybercrime 

    Cybercrime is already a big issue for business, of course, but this is something that will get worse before it gets better, and so the future of business has to include this unfortunate subject. 

    The more businesses that start, the more chances there are for hackers to attack their networks and steal sensitive information. Luckily, as cybercriminals grow in number, so too do the anti-virus programs and firewalls that we can use. If you want the future of your business to be positive, you’ll need to make sure your online security is completely up to date. 

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I’m Lena Benjamin—global growth strategist and author of NIFTY, expanding into sustainable fashion and film. With 25+ years of experience in over 30 cities, I advise on UK buy-refurb-sell property ventures and have worked with startups, corporates, and SMEs. From Amazon interest to FT recognition—let’s unlock your next move.

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