Strategy for key client growth


The tools and techniques available in Step 2 of 5 Steps to Key Client Growth are formulated in such a way as to provide a roadmap for strategising the key client growth resulting in revenue growth, satisfied and profitable clients, plus productive and strategic employees.

If you are focused on developing multimillion revenues from key business clients both nationally or internationally then this online course is for you and your team. The 5 Steps to Key Client Growth Success was developed in a multidisciplinary global consultancy firm and researched within SMEs for the development of the 5 Step framework.

What Will I Learn?

  • How to develop a client focus strategy for each key client
  • Identify how to add value to the business and client services
  • Know where the gaps are to current performance and how to banish them through actions
  • How to create lifetime value each quarter

Topics for this course

7 Lessons100h

Crafting the client focus strategy

Client Focus Strategy Quiz
The Client Focus Strategy
Worksheet 1: Client Analysis
Worksheet 2: Analysis of Client Relationships
Worksheet 3: Action Plan

Value creation method

Closing the gap on performance issues through strategic actions

Good Practice in Action: Increasing lifetime value over time

What are the results – quarterly key client growth reviews

About the instructors

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3 Courses

1 students

£197.00 £19.99

Material Includes

  • 7 downloadable resources to action
  • Full lifetime access
  • Access on mobile, tablet or laptop
  • Updated periodically


  • Have a strategic mindset an undergraduate degree would be beneficial
  • Be interested in developing strategic annual key client plans
  • Have a company or work for one with business clients

Target Audience

  • Company directors
  • Corporate executives
  • Business owners